Novaire Group
Katy in a leopard dress beside a pool at night

We scale brands, and the businesses behind them.

A fixed team runs your accounts every day, produces the content and builds the technology behind it. You create; we operate.

Three areas, one team

Talent is what you see. Labs and Ops are why it holds up, and we set them up for other businesses too.

Novaire Talent

Management and growth for personal brands.

  • A fixed team on your Instagram accounts, every day
  • Content direction and production
  • Deals, negotiation and partnerships

Novaire Labs

The technology we use every day, built in-house.

  • AI-assisted content production
  • Models trained on your brand’s voice
  • Automations and our own tools

Novaire Ops

The systems of a business that scales, set up in yours.

  • CRM, data and internal dashboards
  • Workflows and automation
  • Team coordination and operating standards

Katy, one of our success stories

Editorial direction, daily content and a personal brand, run by the same team and the same systems we offer you.

creators under management
0+
combined audience
0M+
Portrait of Katy on the beach
Content
Night selfie of Katy by the pool
Personal brand

From application to your first week

  1. You apply

    A one-minute form. Applying is free.

  2. We talk

    We review every application within 5–7 business days. If there’s a fit, a short video call.

  3. Your team is set

    A fixed pair takes your brand: one person runs your accounts, the other produces the content. A manager reviews their work.

  4. We run it and grow it

    You focus on creating. We publish, measure and adjust every week.

We’re growing the team

Training from day one and the same tools we use every day.

Account management
You run our brands’ Instagram accounts day to day, always paired with the same content creator.
Content creation
You produce each brand’s content with our AI tools, for the account manager you work with.
Join the Team

The application continues on Telegram.

Before you apply